Arthur Ashe

The Arthur Ashe brand aims to build upon the legacy of one of America’s greatest heroes. Arthur Ashe stood at the nexus of sport, culture and politics, and exemplified the power of grace through his sportsmanlike approach to all on- and off-court matters. His tennis-related achievements (becoming the first Black man to win the US Open, the Australian Open, and Wimbledon, among many other accolades) were only a small part of his life’s story, paling in comparison to what he considered his most important endeavors: affecting social change and extending opportunity and dignity to all people. By celebrating both his singular style and unwavering moral compass, the Arthur Ashe brand hopes to play a small role in realizing Ashe’s dream to make all things better: the mark of true greatness.