Rolex “Domino’s” Oyster Perpetual Air-King Reference 5500
The Rolex-Domino’s connection is perhaps the ultimate high-low collaboration. These watches were not made for mainstream purchase, but as a way to reward franchise owners who hit their sales targets. All were originally ordered through Schlanderer and Sons in Ann Arbor, Michigan, where Domino’s has its headquarters. In the past, these watches on the secondhand market were generally the least expensive Rolex a person could purchase as few people wanted a pizza logo like this on their dial. Dealers would buy them, swap out the Domino’s dial, and polish off the case back initials. Over the last year, however, they have gained a massive following and Christie’s recently sold a 34mm Air-King version for $20,000 including premium in an online auction. This watch has a diameter of 34mm excluding crown. It was produced circa 1986 and includes the original guarantee, plus the award letter from the Domino's CEO for reaching $20,000 in weekly sales. Case unpolished, light wear, with initials engraved on the back. Curated by Wind Vintage. Ships separately. Please allow an additional 7-10 days for delivery.
Vintage watches are mechanical objects that can require service of the movements and all these watches have been worn in the past. Since these pieces are vintage or pre-owned, please expect wear and patina from past usage and age.
Mechanical watches do not keep perfect time like a battery-powered watch. In addition, they do require service occasionally and the service can be somewhat costly depending on what the watch requires for optimal timekeeping. Similar to vintage and new automobiles, regular maintenance and care is recommended for the lasting reliability of your timepiece.
Vintage watches are not water resistant and not waterproof, unless rigorously tested and certified otherwise. If dunked in water, the watch can flood and be destroyed. Water can also enter the watch in high humidity environments and damage the movement and dial as well as hands. We suggest not swimming with vintage watches or taking them in a sauna or similarly humid environment.
If dropped, mishandled or otherwise abused, the movement or other parts of the watch can be damaged. Please handle with care.
Care has been taken to try to ensure the watches are running and in good condition. Please note that all watches and items are offered and sold "as is". We hope you enjoy this item and wear it in good health for years to come!